Monthly Insights
by Infomineo

April 2023

Thought Leadership: Our team's contribution and analysis of current market trends and development

Organizing for growth: An analysis of the Fortune 200 regional headquarters

The 2022 edition of the Global Fortune 200 report provides an overview of where F200 companies are choosing to locate their regional headquarters, and explores the various factors that are relevant to the selection of these locations.

Robots: Everything you need to know from myths to mind-blowing technologies and disturbing realities

While robots were later developed as machines that handle repetitive tasks that do not require precision, they are now deployed across a broad spectrum of industries, with many benefits.

Infomineo Academy: Translation Methodologies & Techniques

Client story: DTC Mix of Business

A leading beauty company reached out to Infomineo with a request to gain insights into the revenue share of Direct-To-Consumer (DTC) channels used by one of their competitors. Exploring opportunities to enhance their DTC strategy, the client wanted to understand how their competitor's DTC channels were performing and how they could improve their own approach.

Our team conducted extensive research and was able to deliver a competitive benchmark.

Based on the information gathered and analysis, our team developed a sales share estimate for the competitor's DTC contribution to total sales. This estimate included a breakdown of the sales share for each DTC channel type and the overall sales share.

Infomineo updates: Introducing our new team member, Nadia Elghor

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